Black & white illustrations for a three-part series of English language teaching books for rural and semi-urban Indian children:
Illustrations and book design of read-aloud storybooks for young children by Indian authors:
The Laughing Onion, Pchak! Pchak! and some Unpublished work. Click on any of the 3 slides below to see more from each book.
Graphic design projects:
Character Design, Logo Design, Book Cover Design and some Portraits. Click on any of the 4 slides below to see more from each type of project.
Hi, I’m Anita Varma. I illustrate and design books for children.
As an illustrator my effort is to go beyond simply describing the text with a picture to support the story. Through my illustrations I try to extend the original idea contained in the text. And by doing so, reveal another dimension of the story.
As a graphic designer I design the books that I illustrate. I also create characters for animations and design logos and identities for organisations. My work ranges from hand drawn and coloured to digital media (Photoshop, Illustrator & InDesign).
I believe every client is different and each work of art is unique and requires a specific approach. Depending on the demands of the project, I utilize different styles of art and design in each of my artworks. My aim is to create imaginative and meaningful designs.
I studied literature at St. Stephen’s College, Delhi and Visual Communication at the National Institute of Design (NID), Ahmedabad, India. Both pursuits arose from my childhood pleasure in reading and drawing. Now, through my work with children’s books, it has developed into a lifelong passion.
GraphicAlley is a selection of my work from over the past decade. I hope you enjoy these flights of my imagination!
You can write to me using the emailer below and I'll get back to you. Comments or questions are welcome.
Here’s a list of some of my clients as a freelance graphic designer. The projects include illustration, character design, book and cover design, logo and identity design as well as photography, murals and video films.
Ahvaan, a Trust for Education, New Delhi
Ambedekar University, Delhi, India
Central Institute of Educational Technology (CIET), New Delhi
Centre for Science Education & Communication (CSEC), Delhi University
Coherent Comms, UK
Earth Star Products, Bangkok
Green Schools Programme, India
Indian National Trust for Art & Cultural Heritage (INTACH), New Delhi
Milestone Global, Bangkok
MTV, Viacom 18 Media Pvt. Ltd., Mumbai
National Centre for Biological Sciences (NCBS), Bangalore
National Council of Educational Research & Training (NCERT), New Delhi
Nature Science Initiative, Dehradun
One Earth Eco Projects, Mulshi, Pune
Pragat Shikshan Sanstha, Phaltan
State Council of Educational Research & Training (SCERT), Delhi
State Council of Educational Research & Training (SCERT), Raipur
UNESCO India, New Delhi
UNICEF India, New Delhi
Vidya Bhawan Society, Udaipur
232 Foundation, Patna
Yahoo India, Mumbai
Young Zubaan, New Delhi